Certified Partner Program 2025

About Certified Partner Program

Join the Golf Club Benchmarks Certified Partner Program and unlock new opportunities to elevate your business in the golf industry. Our program offers comprehensive training and certification for your staff enhancing their financial and analytical expertise to deliver greater value to your clients.

PARTNERS

Our Certified Partners

We proudly work with a network of Certified Partners who share our vision of strengthening the golf industry through innovation, collaboration, and data-driven strategies. These partners bring valuable expertise and a commitment to helping clubs achieve measurable improvements in performance, efficiency, and growth. By working together, we create opportunities that benefit not only individual clubs but the entire golf community.

National Golf Course Owners Association - Leading the Business of Golf

National Golf Foundation - The leader in golf research, consulting, and education

The world’s largest golf and golf-related hospitality management company

One of America’s most trusted operators of golf courses, country clubs and resorts

Growth Strategies for the Course and the Clubhouse

The Nation's Leader In Capital Reserve Studies

Certified Partner Program Highlights

Staff training and certification in using GolfClubBenchmarks.com
Creates 3rd party objectivity and credibility for consultants using GolfClubBenchmarks.com data and metrics
Education and training provided by senior certified trainers
Increase your consulting staff financial and analytics skillset to further enhance your client value
Generate new software revenue stream with certified partner discounts and margins
Add GolfClubBenchmarks.com reporting services into your existing professional services
Create new business opportunities together, targeting self-managed golf courses. Using the data in our “Best-in-Class Report Card ™” to drive services and course improvements.
Create positive PR and co-branded campaigns together
Promote your management company services on our Certified Partner Program website
Insert your Company Logo on all your managed golf courses Benchmark Reports
Create an initial marketing campaign to launch your new Certified Partner status
Limited introductory invitation to participate as a founding partner in our Certified Partner Program and inaugural Certified Partner Advisory Board in 2025

Summary of Certified Partner Program Benefits

Increased Sales and Revenue

  • Sell and/or integrate our software service into your service offerings, generating additional revenue streams, including a software margin payback from Greenlight Advisors. Expand your portfolio with new products and services that appeal to your existing and new customers and maintain or increase your fees while helping them grow and improve their business even faster.

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Enhanced Brand Recognition

  • Being associated with an innovative software brand can enhance your reputation and market positioning.
  • Create a branded portal site for management company Benchmark Averages and Reports (requires a minimum course participation level)

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Innovation and Product Improvement

  • Innovate new products and offerings using golfcoursebenchmarking.com as your course-specific content engine.

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Senior Marketing Collaboration

  • Participate in one speaking engagement annually at your Annual Conference or Customer Event (T&E expenses will be reimbursed by partner)
  • Annual planning session in Q4 to plan the next year’s collaborative activities.
  • Co-marketing campaigns (1) includes one 30-min co-promoted webcast (20min skills content from GLA, 10min business/marketing content from you and (2) includes three 1-hour complimentary golf operations assessments using golfclubenchmarks.com data and analytics.

CERTIFIED PARTNER PROGRAM - 2025

Q-School and Professional Certifications

Train your staff to use GolfClubBenchmarks.com reports and metrics. Further enhance your consulting staff skillset

Q-School Certification

Requires 5 subscribing courses per year or equal subscription fees
$

29

/ Month

Professional Certification

Requires 10 subscribing courses per year or equal subscription fees
$

29

/ Month

Both Q-School and Professional Certifications: Certified Partners agree to:

  • Participate in annual partnership planning in Q4 of the previous year.
  • Keep one (Q-School) or two (Professional) certified consultant(s) on staff always. If one leaves, the partner has 3 months to have another consultant certified.
  • Optional: Join our limited inaugural Certified Partner Advisory Board in 2025